Mr Richards on technology, information, and people
RuminatingApr 13, 2010
Ads and Gov 2.0
From an interview with a co-founder of SeeClickFix on O'Reilly Radar, as to how SeeClick earns its money:
"A piece of our revenue model is in sponsorship and advertising. A piece of our revenue model is software as a service, whereby we're selling the customization of our application as well as custom iPhone, Android and Blackberry applications...We also have SeeClickFix Pro, which is a dashboard with user licenses for tracking and acknowledging the issues and backing them up in Excel format."
I'm interested to see where they project most of their revenue coming from in the future. Will it be advertising - the route that most companies have determined will be the (irritating) vision of the future of the Web? Or will it be licenses - the tried and true approach taken by most successful software companies today (i.e. Microsoft, Oracle, SAP)?
"A piece of our revenue model is in sponsorship and advertising. A piece of our revenue model is software as a service, whereby we're selling the customization of our application as well as custom iPhone, Android and Blackberry applications...We also have SeeClickFix Pro, which is a dashboard with user licenses for tracking and acknowledging the issues and backing them up in Excel format."
I'm interested to see where they project most of their revenue coming from in the future. Will it be advertising - the route that most companies have determined will be the (irritating) vision of the future of the Web? Or will it be licenses - the tried and true approach taken by most successful software companies today (i.e. Microsoft, Oracle, SAP)?
Labels: gov 2.0
posted by Phil # 11:06 AM 
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